5 Common Mistakes Companies Make on the Path to Net Zero
5 Common Mistakes Companies Make on the Path to Net ZeroMany companies are now taking steps to cut down their carbon emissions and become more planet-positive. This is great news for our future, but the journey to net zero isn’t always smooth. While good intentions are there, small slip-ups can slow progress. Let’s look at some common mistakes that businesses often make along the way—and how to avoid them.
1. Setting Goals Without a Clear Plan
A lot of companies proudly announce their net zero target by 2030 or 2050—but they don’t always have a clear plan to get there. It’s one thing to set a goal, but if there’s no roadmap or timeline, it becomes hard to measure progress or stay on track. Creating a simple step-by-step action plan can make a world of difference.
2. Ignoring the Supply Chain
Even if your office is running on renewable energy and your waste is low, your suppliers might still have high emissions. Many companies forget to consider the full picture. A big part of the carbon footprint can come from other parts of the supply chain. Working closely with suppliers and helping them make greener changes can have a big impact.
3. Focusing Only on Carbon Offsets
Offsetting carbon—like planting trees or buying carbon credits—can be helpful, but it shouldn't be the only solution. Some companies rely too heavily on offsets without reducing their own emissions first. It's more important to cut emissions wherever possible, and then use offsets to deal with what’s left.
4. Not Involving Employees
People within the business are often left out of the climate conversation. Yet, employees can offer fresh ideas and help push changes forward. When people feel part of something meaningful, they care more and contribute more. Simple steps like holding workshops or forming green teams can build stronger support.
5. Forgetting to Share Progress
Talking about wins—and setbacks—is key. Sometimes companies worry about not being perfect, so they say very little. But being open about what’s working and what isn’t builds trust. It also lets others learn from your experience and make improvements of their own.
Getting to net zero takes time and learning. By keeping an open mind and avoiding these common mistakes, companies can move closer to their goals while making a real difference for the planet.